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Willem founded Roodhals in 2008 with a view to advising on more sustainable investment and financing strategies.

He finds joy in running the business, servicing its clients and investors and spotting new opportunities. Prior to setting up Roodhals, Willem was Managing Director at ING Bank, in a career that spanned 17 years and included roles in finance and trading in New York, Hong Kong, Tokyo and London. With Roodhals he finally took to his home country in 2009. Willem earned his masters degree in business and economics from Erasmus University Rotterdam.



Bart has been a partner since 2013. He joined as analyst in 2009. His primary responsibility is with our corporate clients.

Advising corporate clients and executing financing transactions is Bart's main activity. As board member of the company, he also helps run the business. Bart joined ING Bank in 2006 as a trainee and became credit analyst in London soon after. He earned a masters degree in international business administration from Erasmus University Rotterdam with cum laude distinction, specialising in finance and investment. Bart is a CFA charter holder



Eelco joined in early 2020 with a focus on corporate and real estate clients.

Eelco puts his experience in financial risk, corporate finance and wealth management at the service of our corporate and real estate clients. Eelco is primarily responsible for origination. Furthermore he is trusted advisor to entrepreneurs and high net worth individuals. Eelco has a demonstrated history in the Dutch banking sector. In his 30 year career, he worked at ABN AMRO and Van Lanschot Kempen. He earned a masters degree in law and enjoyed additional executive education at TIAS Business School.



Sander joined Roodhals 2015. His focus is on structured finance and investment.

Lending platforms and institutional investors are among Sander's key clients. He began his career at ING Group corporate credit risk management. Following a senior consultant role at Zanders, he set up Bierman Investment & Risk Consultancy in 2013. Sander holds a MSc in business engineering from the University of Groningen.



Boudewijn joined Roodhals in early 2017 and became partner in 2022.

Boudewijn advises our lending platform and corporate clients and mobilises his vast network of institutional investors. From 1996, he served in a multitude of roles in business development, marketing and communications at large financial institutions in Amsterdam, Luxembourg, London and Frankfurt. Boudewijn earned an MBA in International Financial Services from University of London and is a graduate of the Amsterdam Academy for Banking and Finance.


van Bree

Chris joined in 2015 to expand the real estate investment and finance strategy. He became partner in 2022.

Chris is responsible for Real Estate transactions at Roodhals. His network and specialism are focused on financing, sales and restructuring of real estate portfolios and developments. Chris started his career in 2010 at Ecorys as a trainee and real estate consultant. In 2014 he founded Voordaen Vastgoed, from where he develops and manages his own properties. Chris is a graduate of the Technical University of Delft with a MSc in real estate management & finance.



Joined forces with Roodhals' corporate clients team in 2022

Kathleen brings a broad entrepreneurial experience to the table with fast growing companies and companies with a cash need. She puts her experience in a variety of industries into practice within the equity and debt capital markets. Kathleen is an angel investor and a trusted advisor to entrepreneurs and leadership teams. She learned how to run a business successfully when running a retail brand in bathroom accessories and when optimising strategies at large Dutch corporates. Kathleen studied Business economics at the UvA where she currently is a lecturer for MBA students. Kathleen is “up close & personal” which means inquisitive and dedicated to get the job done.


Recruitment &

Elisabeth joined in 2013 to focus on origination of new leads and prospects. Since 2019 she also took on recruitment for the company.

She uses her organisational skills for company events, business development and helps present the company to the outside world. Elisabeth is a graduate in modern Japanese studies at Erasmus University Rotterdam.


de Voogd
Finance & HR

Daniëlle has been Roodhals' finance manager since 2015. She is also our human resource manager.

Before joining Roodhals, Daniëlle enjoyed various senior positions at multinational companies, including Unilever and Okamura, and SME companies such as PointLogic. More recently she also had a finance role at the Ministery of General Affairs of the Netherlands. Daniëlle holds a bachelors degree in Business Administration.



Nick joined Roodhals in summer of 2019 as analyst.

At Roodhals Nick takes responsibility for performing strategic analyses, financial modelling and creating structured insights in order to advise our corporate clients. Through his masters degree in finance & investments at the Rotterdam School of Management, Nick specialises in corporate restructuring and distressed situations. Nick holds a cum-laude bachelor of business administration from the Hotelschool The Hague.



Joined Roodhals early 2020 as analyst.

At Roodhals Maikel focuses on quantitative analysis for corporate finance related engagements. He joined us from FrieslandCampina where he had the role of general accountant for sales entities. Maikel is a graduate of the University of Groningen with a MSc in Finance.



Bart joined Roodhals early 2020 as analyst.

An analyst in corporate finance, Bart has a keen interest in valuation, investments, finance and M&A. He joined us after having completed his MSc in finance & investments from the Erasmus University Rotterdam with cum laude distinction.



Joined in Feb 2022 following internship

Having graduated from Erasmus University with a BSc in Economics and Business Economics and a major in Financial Economics and following an internship at Roodhals, Berzan joined in February 2022 as analyst.  In the course of 2022, Berzan hopes to graduate with a master in Financial Economics at the Erasmus School of Economics.



Juliette became analyst in May 2022 after an internship at Roodhals

Juliette joins our team with great enthusiasm and eye for detail, having completed Nyenrode, International Management Master (VU) and a corporate finance course at The European School of Economics (Florence). With prior internship experiences with FinTech and Real Estate companies, Juliette brings a broad range of interests to the table and complements our analist team. When the temperature drops, she keeps a keen eye on the Swiss snow conditions. 



Joined after obtaining his masters degree in September 2022

After graduating from the Erasmus University as a Master of Science in Financial Economics, Rowin joined Roodhals in September 2022. Applying his interests in corporate governance, fintech and behavioural finance, among others, he will complement the team with his strategic analyses and financial modelling. Outside of work Rowin likes to watch and play football with his friends, and he can also be found in the gym.



Started as analyst in the summer of 2022

After finishing his master’s in Financial Economics at the Erasmus School of Economics, Menno started at Roodhals Capital as an analyst in September 2022. Previously, Menno completed a bachelor’s in economics and business economics with a minor in M&A and a major in Financial Economics. As an analyst Menno contributes to Roodhals Capital by writing investor memoranda, doing market research, and creating financial models. Outside of work  Menno has an interest in football, politics, and cooking.


Business Development Analyst

Joined in 2022 following an internship at Roodhals

Karel completed his Master in Financial Management from Nyenrode Business University. During his bachelor International Business Management, Karel gained experience at two SME's and at an asset management firm, where he was involved in analysing technology stocks. Karel has a keen interest in investments and financial modeling and enjoys converting his theoretical knowledge into practical applications. Besides work, Karel can be found behind his laptop, looking for new shares, or on the Padel court.



Joined in April 2023 as Corporate Finance Analyst

After completing a Masters in Management from ESCP Europe and a Masters in Computer Science from Centrale Supélec, Paris, Paul started his career at an Amsterdam-based fixed income trading firm in the fall of 2020. He brings over two years of valuable work experience in the debt sector to reinforce the Roodhals analyst team.
Paul can often be found in a bouldering gym, where he constantly tries to find a new climbing challenge .


van Hamel

Joins the team in summer 2023

After her bachelor's in economics & Business Economics, Maud continued her studies at the University of Amsterdam with two master's degrees in Neuroeconomics and Political Economy. She gained experience in corporate finance and treasury at Strukton Groep N.V., where she was involved in multiple high-profile international and complex construction projects and maintained relationships with key financial stakeholders during all stages of projects. Her main responsibilities were raising funding and capital to support the firm's activities, allocating financial resources among the subsidiaries' projects, and managing asset and liability risks. She has successfully co-developed and implemented internal financial policies and worked on debt refinancing for projects.
She also has experience in the luxury fashion industry, working for PRADA Group, was a student assistant for statistics education at her university, and worked in the tech/SaaS industry.
Outside of office hours, Maud likes to read and is training for a half marathon.


Finance Assistant

Strengthens our administration since early 2023

Sharelle joins Roodhals with a boatload of experience to strengthen our finance department.
Her career leads from the Dutch Antilles and to the Netherlands and now to The Hague to our beautiful Lange Voorhout.


IT & systems

joined in 2022 as student worker

While Joris still enjoys his study Data Science and Artificial Intelligence at Leiden University, he joined Roodhals to help manage the ever expanding IT and systems environment. 


van Dorp

Started internship in May 2023

After completing both his Public Administration Science and Commercial Economics Bachelor’s in Leiden, Sam started the Master Finance and Investments at the Erasmus University in Rotterdam. Looking to gain experience in the real world, he started his M&A internship at Roodhals Capital in May 2023. He supports the team by making financial models, building memoranda, and performing market research. Outside of work, Sam is an avid cyclist and can often be found outside riding on his road bike.